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In order for Honda to continue to be a company people and society want to exist into the future, and to re-clarify what Honda is striving to achieve and what value Honda will offer to its customers, we redefined our Global Brand Slogan, “The Power of Dreams” and added the tagline, “How we move you.”
The message behind this slogan will be expressed in future corporate advertising.
In the “MOVE” episode, we purposely remove the appearance of “mobility” from scenes where people normally move with mobility aids. Instead, we communicate the usually unrecognized notion that mobility will augment their abilities and possibilities, in an intuitive and abstract manner.
Corporate advertising campaign site → https://global.honda/en/thepowerofdreams/
Honda Global Brand Slogan → https://global.honda/en/brand/slogan/
#ThePowerOfDreams
#HowWeMoveYou
＜えっ！？自動車保険がこんなに安くなるの！＞
＜実績NO.1の中古車販売！＞
